How to get your business on ChatGPT

Five steps, each with an example, to help AI assistants recommend you.

Where can I order a birthday cake in Oakville?

AI assistant

Lumen Bakery bakes custom cakes in Oakville. Order online for pickup, Tuesday to Sunday.

52%

of US consumers used an AI tool to research a local business in the last 30 days, up from 9% in 2025.

SOCi Local Discovery Index 2026

1.2billion

people use ChatGPT every week, OpenAI says.

OpenAI DevDay, Sep 29, 2026

Of the US chain locations studied:

  • Google's map pack showed35.9%
  • ChatGPT recommended, top five of ten1.2%
SOCi Local Visibility Index, Jan 28, 2026

Five steps that help AI say your name

  1. Make your website clear

    Say what you sell, where, and when you are open in your first lines.

    We publish it for you. Your website stays as it is.

    Lumen Bakery, the top of its home page
    Before

    Welcome to Lumen Bakery

    Baked with love.

    After

    Sourdough, pastries and custom cakes in Oakville

    Open Tuesday to Sunday, 7 am to 3 pm. Order cakes online for pickup.

  2. Keep your details the same everywhere

    Name, address, phone and hours match everywhere, holiday hours too.

    Lumen Bakery, its Sunday hours in two places
    Before
    • Your websiteSunday, 7 am to 3 pm
    • Google Business ProfileSunday, closed
    • They clash
    After
    • Your websiteSunday, 7 am to 3 pm
    • Google Business ProfileSunday, 7 am to 3 pm
    • They match
  3. Answer the questions customers ask

    Answer what customers ask in a sentence or two, on your FAQ page.

    Lumen Bakery, its FAQ page

    Do you have dairy free options?

    Before

    Call for details.

    After

    Yes. Oat milk for every drink, and a dairy free loaf baked every day.

  4. Show you are active and trusted

    Ask happy customers for honest reviews, and reply to every one.

    Lumen Bakery, a review and its reply
    ★★★★★

    Maya The cake for my son's birthday was perfect.

    Before

    No reply.

    After

    Lumen Bakery replied Thank you, Maya. Happy birthday to him, see you Saturday.

Run the free check

See what AI reads on your website today. We publish what is missing.

Your free reportlumenbakery.com
  • AI can find your sitePasses
  • AI knows your pricesPartly
  • AI can recommend youMissing
  • AI can pay youMissing

89of 107

small business websites we could read had nothing written for AI assistants.

Our count, 3 Sep 2026

Turn the lights on.